UX on Coffee with Alan Cooper – March 8, 2021

UX on Coffee with Alan Cooper – March 8, 2021

UX on Coffee with Alan Cooper – March 8, 2021 2160 1080 UX Salon

Meet a UX Design Legend. Join us to have Coffee with Alan Cooper, the inventor of the design Personas and the author of “About Face” a seminal book that is widely considered one of the most important books ever written about Interaction and UX Design.

Alan will be joining us from his Monkey Ranch in California to reflect on the current state of user experience design, how to make a true impact as a designer and answer questions from the audience.


Alan Cooper co-founded the design and business strategy firm Cooper in 1992. He is widely known for his role in humanizing technology through his groundbreaking work in software design. He is also the author of the books About Face: The Essentials of Interaction Design (editions 1-4) and The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity. Widely recognized as the “Father of Visual Basic,” Alan also created the goal-directed design methodology and invented personas as practical interaction design tools to create high-tech products that delight user’s sensibilities.