Class begins on May 18, 2021

Practical UX Research

Online class with Amanda Stockwell

Class begins on May 18, 2021

Practical UX Research

Online class with Amanda Stockwell

UX Research is extremely helpful in crafting a product strategy and ensuring that the solutions built fit users’ needs, but how do you know what research method you should use? And what determines your specific research objectives?

This 3 day online workshop by world renowned UX Researcher and Strategist Amanda Stockwell, will show you how to set your research objectives and choose the right method so that you can uncover the information you need.

Dates: May 18, 19, 20 2021

3 Sessions – 2.5h / each

Location: Online

Your Home Office / Living room

Who is it for:

  • UX Professionals and Researchers who want to sharpen or expand their research skills, get a refresher on best practices, and have the opportunity to get feedback on their efforts
  • Designers and Developers who want to better collaborate on and contribute to UX research efforts
  • Product Managers, product owners, or other business partners who want to better understand their users

In this workshop you’ll learn to:

  • An overview of the different kinds of research and what sort of data can be gathered
  • A framework for narrowing your key questions and choosing the right research method to address those questions
  • Practical ways for identifying, screening and finding appropriate research participants
  • Practice crafting test plans and preparing for research
  • Recommendations for running unbiased research efforts
  • Approaches for analyzing and synthesizing your data into actionable takeaways
  • Practical techniques for sharing and presenting findings in a meaningful way

Workshop Intro:

Agenda:

    • An overview of the different kinds of research and what sort of data can be gathered
    • Understanding common research methods and their best uses
    • A framework for narrowing your key questions and choosing the right research method to address those questions

    There will be exercises to practice pinpointing research goals and choosing appropriate methods to answer your key questions

    • Practical ways for identifying, screening and finding appropriate research participants
    • Practice crafting test plans and preparing for research
    • Recommendations for running unbiased research efforts

    There will be exercises to practice moderating live research sessions and follow up authentically

    • Approaches for analyzing and synthesizing your data into actionable takeaways
    • Practical techniques for sharing and presenting findings in a meaningful way

    There will be data synthesis

Meet your instructor, Amanda Stockwell

Amanda runs Stockwell Strategy, a user experience research and strategy practice. She has over 13 years experience running research, helping teams understand who their users are, what they need, and how insights tie to product and business design.

Amanda frequently writes and speaks about all things user experience research and has an engineering degree from Tufts University. You can also find her teaching UX courses on LinkedIn Learning and helping organize Ladies that UX events.

How will this work?

LIVE Training

Join the online class and learn directly from Amanda Stockwell. 3 fully interactive sessions. Participate, ask questions, and work together LIVE with your team.

Digital Learning

LIVE but also recorded. You can always re-watch the sessions at a more convenient time and follow the class at your own pace.

Designed for Busy you

We designed this course to work with your busy schedule. 2.5hour/class x 3 sessions

Frequently Asked Questions

  • This course will begin with a thorough discussion of the different kinds of data that can be collected, the methods that you can draw from and what they’re best suited for, and how to help you identify and prioritize your research goals.

    We’ll then dive into the specifics of crafting research plans and executing the most effective research, covering practical logistics like securing participants and more nuanced approaches for getting the best possible data.

    Finally, we’ll spend time figuring out what to do with all the data collect – how do you make sense of things, connect findings back to business goals, and ensure that teammates understand and can implement changes based on what you find.

    There will be lots of hands-on exercises to practice and get feedback from peers, you can ask any follow up questions, and you’ll get to hear examples from world renowned UX Researcher and Strategist Amanda Stockwell with over 13 years in practice. You’ll leave with a better understanding of what effective UX research looks like and how to get started improving your own research efforts.

  • Please refer to our PayPal guide here:
    https://uxsalon.com/paypal/

  • You can check your specific timeZone here:
    https://everytimezone.com/s/63ada9f5

  • Please install the Zoom client for Meetings. It may take a little time to download and install, so please grab it ahead of time if you can.

    To enter our class make sure you have the zoom meeting link in your email. You should get this link immediately after registration.

  • Or Send us an Email info@ uxsalon.com

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