User Behavior – and how to form it – is the most significant knowladge for practitioners these days. If you’re interested in understanding and shaping how your users behave, a Behavioral Design workshop is a fast and impactful way to help your team start hacking user behavior.
This training course helps product teams learn to use Behavior Design techniques to maximize the benefit for both the user and the business.
What will you learn?
Who is it for:
This training course is designed for teams seeking to deeply understand the motivations and biases behind users’ behavior and decision making processes.
The workshop is tailored to product managers, entrepreneurs, or designers working in companies large or small. Although no previous background is required, attendees are encouraged to come to the workshop with a product or business idea in mind.
This course will empower your teams with:
- Detect users’ internal needs and the efficient ways to bridge between them and our goals.
- Learn how to drive engagement and boost user motivation.
- Real world examples of validated techniques from the Behavioral Design Toolbox
- Practical ideas and hypotheses to run experiments on your product or service.
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Tailored UX courses for your organization based your company needs.
Our customized training course is designed to meet the specific needs of your organization. We will adjust the training to your specific industry requirements (eCommerce/ Finance/ Gaming/ Content).
Lets book an appointment:
Send us an email to info @uxsalon.com
Dr. Liraz Margalit
Dr. Liraz Margalit is a Digital Psychologist who have worked with the world’s leading brands and help them in designing their user’s behavior and decisions. Based on her rich experience, she has developed a practical framework for behavioral design. The framework gives product managers, designers, and marketers a new way for thinking of the necessary components of changing user behavior.
Let us know how we can help, send us an email to info @uxsalon.com
Frequently Asked Questions
What is Behavior Design?
Behavior Design is a practical approach that integrates Behavioral Economic and cognitive science models with design thinking to drive behavioral change at the product, service, and experience levels. The philosophy of Behavior Design is that science and creative problem solving go hand in hand. By simplifying behavioral science into an easy-to-use canvas and toolbox, Behavior Design Thinking enables you to pick up the tools and start innovating right away!
Now more than ever, it’s critical for product organizations to know the science underneath human behavior, how to apply it, and how to respect users’ dignity.
What specifically will this workshop cover:
Forget about best practices and common design knowledge
Refuting the notion of best practices and myths about design
How our brain process information and what is the role of emotions in the interaction?
How we can design for the emotional brain?
The relationship between experience and bottom line
What is an experience?
How can you measure an experience?
How to create the right balance between positive and negative experiences
Creating long lasting memories
What do we remember from an experience
How to identify the right set of emotions for your product
How to shape your customers’ memory
How do design an outstanding product in the world of abundance
The brain in the world of TMI
What is considered outstanding for our brain
How to personify your product and personalize it for the relevant audience?
Where is the training course location?
Our customizable programs can be delivered at the site/location of your business or site of preference. We are willing to travel.
Got a question? Get a quick response through our Facebook Page Messaging.
Or Send us an Email info@ uxsalon.com